Win the commerce loop. Convert browsers into buyers.
Increase conversion. Move more inventory. Improve content compliance.
We remove the friction from the buying journey, so customers buy what they need the first time.
Two spec fields disagreed with the supplier sheet. Flagged for a category merchant before publish.
It’s not just $ROI, but also Return On Time. Product attributes at scale — we are the only platform built to enrich millions of product attributes at a time across thousands of unique categories.
Product content enrichment for retailers and brands
AdVon Commerce is a digital commerce platform that enriches product content at catalog scale. We fill in missing product attributes, write and rewrite product detail page (PDP) copy, normalise taxonomy and browse nodes, and produce enriched product media — so every listing is complete, accurate and channel-correct.
We work with two kinds of customer. Retailers and marketplaces use AdVon to complete millions of listings across thousands of categories, which lifts onsite search relevance, conversion and the retail media dollars brands are willing to spend. Brands use AdVon to make their products convert on every retailer they sell through, with content that matches each channel's spec.
Every output is generated by our AI engine and reviewed by category content experts. That human-in-the-loop step is what keeps attributes factual and on-brand instead of generic AI text.
- Who it's for
- Retailers and marketplaces, and the brands that sell on them.
- What it does
- Attribute, PDP, taxonomy and product media enrichment at scale.
- How it runs
- AI generation paired with human category-expert review and QA.
- Proven at scale
- In one engagement 50,000 SKUs were enriched, producing over 20,000 keywords in the top 100 and a $22,000 daily sales boost.
Product attributes at scale
We are the only platform built to enrich millions of product attributes at a time across thousands of unique categories. The result: surge ad dollars — get more retail media spend from brands by locking in consistent product conversion.
See attribute enrichment
PDP development
Create a consistent catalog that shoppers and brands love, with expert content development tools. The result: increased conversion — contextual content means increased consumer trust, and a complete PDP helps shoppers discover what they need.
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SEO & GEO optimization
We incorporate search volume data across the retailer ecosystem to create competitive eCommerce content. The result: solving for next-gen retail — we maximize your media investments by automating longtail organic opportunities.
See SEO & GEO visibility
Human in the loop / QA
Our AI engine and model is paired with Content Experts that understand your products and brand. The result: untangle complexity — the human loop ensures constant learning and improvement, NOT cookie-cutter AI feedback.
See how QA works
Media enrichment for every PDP
Turn the photos you already have into complete, on-brand product media — enriched PDP imagery, lifestyle sets, 360° spins and video cut for every channel.
See media enrichment
Problems we solve
Product attributes at scale We are the only platform built to enrich MILLIONS of product attributes at a time. Increasing your NTB sales, and optimizing your internal teams TIME. Across all — any categories.
Solving for next-gen retail We maximize your media investments, by ensuring that all your products convert at the content level. We help you capture the undiscovered customers by automating longtail organic opportunities.
Untangle complexity Our AI engine and model is paired with Content Experts that understand your products and brands. This human loop ensures constant learning and improvement… NOT cookie cutter AI feedbacks.
Increased conversion Contextual content means increased consumer trust. A complete PDP with enriched attributes helps shoppers discover what they need and convert at a higher %.
SEO, GEO and UCP. Three layers of discovery, one content pipeline.
Retailer and web search still send the most qualified traffic. We build attributes, titles and PDP copy against real search volume so your catalog ranks on the terms shoppers actually type.
Shoppers now ask assistants instead of search boxes. Structured, complete, factually grounded product data is what gets a product cited by an LLM — so we write for retrieval, not just for keywords.
One enriched source of truth, many retailer outputs. Every marketplace spec, taxonomy and character limit is generated from the same governed content layer, so nothing drifts between channels.
Real results. We remove the friction in product discovery.
To stay ahead in search rankings and brand growth, enrichment is key. In a recent engagement, we took a catalog of 50,000 SKUs, and built a data loop that enriched PDP content. The results. High-volume search placements soared, with more than 20,000 in the top 100, and over 4,000 in the top 10.
This led to a marked boost in onsite marketplace traffic and conversion rates. Gross Merchandise Volume saw over a 15% increase, leading to a substantial daily sales boost of $22,000 across the product range.
Happy shoppers Conscientious, dare I say happy shoppers are MORE profitable. Higher conversion rates, and less returns. Enriching the content and product attributes at the point of discovery and sale creates more informed customers. These customers make purchasing decisions more quickly and buy the right product the first time! See how our tech scales product voice and increases your “Return-on-time” optimizing for compliance and accuracy across the marketplace search.
For retailersHappy brands Win more market share. Our platform extends the value loop between retailers and brands. We streamline content compliance and help brand teams optimize millions of valuable content attributes that ultimately help consumers make more informed purchasing decisions. The best part: this content structuring unlocks retail media capabilities to open up new market revenue opportunities. Some smart paper GM calls this a “win-win-win resolution.”
For brandsPricing Custom plans built around your catalog, creative needs and scale — from SKU enrichment to photo and video creation, with clearance and insurance options for eligible AI assets.
Integrations From BigQuery to simple CSVs. We got your back. Our tech team is centered around flexibility and adaptability to save you time.
Frequently asked questions.
Win the retail loop. Earn more retail media dollars while converting browsers into buyers.
We offer clear data, tangible results, and a bright future for marketplaces ready to evolve. Embrace a smarter, more efficient way to enhance your market’s tools and retail media appeal.
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