Case Studies

A selection of fresh insights for your retail media program.

Articles and tools to help you implement a winning retail media program. We uncover search trends, eCommerce trends, AI tools and most importantly human factors to rev up your marketplace.

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AdVonAI: Crafting Success in the Arts & Crafts Market

In 2023, we enriched thousands of arts and crafts products with three goals in mind: to enhance overall sales, ensure retailer standard compliance, and improve product discovery in an industry fueled by the growing DIY culture and innovation.
Solutions Used:
Catalog Audit
Attribute Enrichment

Putting the Improvement (of Product Content) Into Home Improvement

Transforming over 113,021 home improvement products for one of the leading online retailers was a monumental task undertaken in months rather than years (queue the Home Depot theme song). But that's exactly what we achieved for top brands in the "DIY" and "Hardware and Tools" categories for the number one brick-and-mortar retailer in the U.S.A. Top brands were searching for a way to positively affect growth and maintain current sales figures as the market changes. As champions of DIY– it feels like outsourcing catalog needs is the exact opposite of what you stand for. But building a site strategy is like fixing your toilet with no experience. Sure, give it a try, but when the bathroom floods, you’ll have to call the plumber.
Solutions Used:
Attribute Enrichment
PDP Content Enhancement
Catalog Audit

Enhancing Tech Product Sales and Online Visibility with AdVonAI

Imagine transforming over 54,000 tech-related products for America's largest brick-and-mortar retailer in a matter of weeks. That’s what we did for some of the top 100 tech brands on this retailer. We used our tech (AdVonAI) to enrich their tech products at the next level in categories from cell phones to laptops.
Solutions Used:
Attribute Enrichment
Catalog Audit
PDP Content Enhancement

Elevating Online Sporting Goods Sales with AdVonAI

Multiple sporting goods brands sought a solution to product data enrichment for the digital commerce sector of the largest brick-and-mortar retailer in the US. We helped them enrich nearly 95 thousand product listings, results in significant improvements in sales, discoverability, and retailer compliance. Here’s what they were facing:
Solutions Used:
Attribute Enrichment
Catalog Audit
PDP Content Enhancement

Boosting Furniture Sales with AdVonAI

This case study highlights AdVonAI's successful use of AI attribute enrichment to boost online furniture sales and visibility for top brands, resulting in a 50.6% increase in sales and improved product discoverability and retailer compliance.
Solutions Used:
Attribute Enrichment
PDP Content Enhancement

Optimizing for the E-tail market: AI-Enhanced Beauty Listings

The online beauty industry is expected to hit $45B. With this in mind, brands are competing to capture both new and repeat customers. Clear specs and product details become increasingly important as first-time purchases are made online instead of in-store. Multiple top 100 brands partnered with us to enrich a catalog of over 100,000 products and overcome market obstacles. Here’s the story.
Solutions Used:
Attribute Enrichment

Navigating the Digital Aisle: A Case Study on AI-Enhanced Grocery Listings

The online grocery market is expected to grow 12% annually for the next five years. By 2025, it will represent 250 billion in annual revenue. Brands are working to improve their competitive advantage in a crowded market where the slightest advantage could mean massive bumps in discoverability. A multitude of brands, representing more than 128,000 products, were looking for improvements to user experience, discoverability, and conversion rate. Manual updates to every listing would take months or years to complete, along with 10s of thousands of employee hours. An automated, AI solution would be necessary to maximize accuracy.
Solutions Used:
Catalog Audit
Attribute Enrichment

Revving Up Sales and Discoverability with AI Attribute Enrichment for Automotive Brands

In recent years, the DIY auto parts market has experienced faster-than-expected growth, driven by the increased prices of new and used cars and the average age of used cars. Several brands, including automotive brands like Armor All, STP, Tippmann, and A/C Pro, sought to capitalize on the rising demand by enhancing their product listings on the largest brick-and-mortar retailer in the United States.
Solutions Used:
Attribute Enrichment
PDP Content Enhancement
Catalog Audit

How Top Fashion Brands Drove 85x Organic Placements on Walmart

These clients include 20 well-known fashion brands with listings on the largest brick-and-mortar retailer in the US. From activewear, streetwear, and a footwear brand that you probably have in your closet, they all needed one thing: a way to make their product listing stand out.
Solutions Used:
Attribute Enrichment
PDP Content Enhancement
Catalog Audit

Over $1.4M in New-to-Brand sales over the fiscal year

We helped a beauty brand net a 15.4% increase in traffic from attribution enrichment. This results in a forecasted $1.4M of new revenue at a 2.5% conversion rate.
Solutions Used:
PDP Content Enhancement

Return-on-time stacks up into THOUSANDS of hours saved in content enrichment

Content enrichment does not need to be a taxing process on your internal team. Unlock product discoverability at the snap of a finger. We help you surface better quality content to your consumers through attribute enrichment.
Solutions Used:
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